Menu
Ben Fischer

Ben Fischer

Ben Fischer covers the NFL and all other professional football news for Sports Business Journal. A journalist with a unique blend of experience in government, sports and business, Fischer wrote about the New York tech startup scene, the health care industry in Washington, D.C., and politics in Ohio before joining Sports Business Journal. BEATS: NFL, NFL clubs, sponsors, broadcasters; XFL, CFL.

Activision Blizzard Launches Esports Division With Three Hires

Daily - 03/15/2018
Activision Blizzard has hired three traditional sports and entertainment execs to expand a newly created division called Activision Blizzard Esports Leagues. NBA Senior VP/Team Marketing & Business Operations BRANDON SNOW  will become CRO; former Devils and Prudential Center Chief Marketing & Innovation Officer DANIEL CHERRY (an...

Gillette Close To Sponsorship With Kraft-Owned Esports Team

Daily - 03/13/2018
Gillette is close to a deal to become the official grooming products brand of the Boston Uprising, the Overwatch League team owned by the Kraft Group. In addition to category exclusivity, the deal would likely include a brand presence in the team’s training facility or practice gear, said Gillette Global...

Toyota Engineers Help Employee Win Paralympics Silver

Global - 03/12/2018
Toyota Motor Corp. is using its global Paralympics sponsorship to highlight its engineers' role in helping a fellow employee win medals in Pyeongchang. Japanese downhill sitting skier Taiki Morii won the Silver Medal in the men's downhill on Saturday, his fourth Paralympic medal in a 16-year career....

NFL Looking To Bring On Exec To Run Gaming/Esports

Daily - 03/06/2018
The NFL is hiring a head of gaming and esports to lead “strategic planning, partner management and execution” in its initiatives involving EA Sports’ “Madden NFL” title and all other gaming opportunities, according to a LinkedIn posting . The job, a director-level position, will be in...

Comcast, Intel golden after Games

Journal - 03/05/2018
Comcast and Intel, two first-time Olympics sponsors, led the field in picking the right athlete endorsers at the Pyeongchang Winter Games.   Out of the 10 American athletes signed by Comcast in the fall, all 10 qualified for the Games...
All Authors
You have 1 article remaining this month.

Register for a free SBJ account to unlock one extra article per month.

© 2024 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.