Adam Stern

Adam Stern joined Sports Business Journal in 2012 and currently covers motorsports and fighting. A graduate of Virginia Commonwealth University, he has won multiple writing awards and his experience includes work as executive editor for VCU’s newspaper, as well as an internship with the Washington Times. BEATS: NASCAR (Cup Series, Xfinity and Truck Series); IndyCar; Formula 1; NHRA; Rallycross. Fighting (UFC, boxing).

Feature Story

Daytona Concessionaire Planning For Food Promotions Tied Into On-Track Breaks

Daily / Friday, February 24, 2017

Brian France Re-Emerging As Head Of New Investment Firm

Daily - 12/09/2019

Former NASCAR Chair & CEO BRIAN FRANCE is re-emerging professionally, founding a new private capital investment firm called Silver Falcon Capital. The Charlotte-based company has yet to formally announce its formation, but France has set up a LinkedIn that states he will be its Chair & CEO....

NASCAR rolls out new sponsorship model and turns to some familiar brands

Journal - 12/09/2019

NASCAR unveiled its new sponsorship model last week by signing four premier partners that might not be new to the sport but provide massive marketing budgets and activation capabilities that could increase the sport’s profile. The signings of Busch Beer, Coca-Cola, Geico and Xfinity capped...

Brian France Re-Emerging As Head Of Silver Falcon Capital

Closing Bell - 12/06/2019

Former NASCAR Chair & CEO Brian France is re-emerging professionally, founding a new private capital investment firm called Silver Falcon Capital. The Charlotte-based company has yet to formally announce its formation, but France has set up a LinkedIn that states he will be its Chair & CEO...

NASCAR Names Four Premier Partners As Sponsorship Model Shifts

Daily - 12/05/2019

NASCAR this morning revealed the four premier partners in its new sponsorship system: Geico, Coca-Cola, Busch Beer and Xfinity. The sanctioning body has overhauled the title sponsor model it had been using since the early '70s to go with the new system, which as of the '20...

NASCAR Names Premier Partners Under New Sponsor Model

Morning Buzz - 12/05/2019

NASCAR this morning will reveal the four premier partners in its new sponsorship system: Geico, Coca-Cola, Busch Beer and Xfinity. The sanctioning body has overhauled the title sponsor model it had been using since the early ‘70s to go with the new system, which as of the...

Entrepreneur Mark Butler Dies At 61 After Life Full Of Sports Ties

Daily - 12/03/2019

Entrepreneur and philanthropist MARK BUTLER , who forged ties across sports including baseball, NASCAR and Univ. of Maryland athletics, died suddenly Sunday at the age of 61. Butler was co-Founder, President & CEO of Ollie's Bargain Outlet, which has over 300 stores in the U.S. and has been...

NASCAR not ready for CBD

Journal - 12/02/2019

NASCAR is taking a pass on CBD products. The sanctioning body has decided against allowing sponsorships to be sold to CBD companies, according to sources, stopping brands in the emerging category from advertising in the sport. ...

Esports team gives Beasley inroad to young consumers

Journal - 12/02/2019

Beasley Broadcast Group believes its skills owning and operating local radio stations will transfer well to esports, so the company sees its purchase of the Houston Outlaws of the Overwatch League as a way to diversify its holdings and reach more young people. “We’re focused...

NASCAR Follows ISC Merger With Structural/Personnel Moves

Morning Buzz - 11/26/2019

NASCAR today will announce some of the structural/personnel changes to the company since it acquired ISC, headlined by ISC's Frank Kelleher being promoted to NASCAR Senior VP & Chief Sales Officer. NASCAR bought ISC in a $2B deal that closed recently, and the sanctioning body is combining...

Search firms build out esports specialties

Journal - 11/25/2019

In yet another trend that underscores the mounting commercial sophistication of competitive gaming, some executive search firms are adding esports practices. As esports entities build out more structured and serious businesses, many of them are...

First
<
…
125
126
127
128
129
130
131
132
133
134
…
>
Last