USSA Lands Right To Host Future FIS Events In Park City, Aspen
The U.S. Ski and Snowboard Association today was awarded two of int'l skiing’s biggest events. The organization will host the Int'l Ski Federation’s (FIS) '19 World Championships for freestyle, freeskiing and snowboarding in Park City, Utah. The '17 FIS World Cup Finals will take place in Aspen, Colo., marking the first time since '97 the finals will be held outside Europe.
USSA bid on the events and put up a financial guarantee. Financial terms of its bids were not available. USSA will get 80% of the sponsorship inventory at each competition. It also gets media rights for the events. NBC Sports has agreed to broadcast both events. It will show 15 hours of the '17 FIS World Cup Finals and 20 hours from the '19 World Championships. USSA execs expect to generate incremental revenue and a profit from both events.