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Past Events

2018 Octagon Sports Marketing Symposium

October 30 - 31, 2018
Crowne Plaza Times Square Manhattan
New York, NY

Conference Overview

Octagon Sports Marketing Symposium

Since 2003, the symposium has studied the marketing plans and results of some of the most active brands in sports. In recent years, the speaker faculty has included senior executives from Anheuser-Busch InBev, Coca-Cola, MillerCoors, Dick’s Sporting Goods, GM, McDonald’s, Gatorade and many others.


Join us in New York City as we discuss the strategy and creativity behind brand sponsorship, experiential marketing and content creation, while exploring emerging trends and challenges across the vast opportunities available for brands across sports and entertainment.


Who should attend?

Brand-side marketers, including vice presidents and directors of marketing, sponsorship activation, event marketing, experiential marketing, content production and digital strategy; team, league and media executives; agency professionals, as well as technology and service providers.


In addition to the conference content, attendees will have unique opportunities to network with industry peers.


Join Us on Twitter

Check out the social conversation that took place around the 2017 Sports Marketing Symposium. #SBJSMS

Contact Information

For PROGRAM information, including ATTENDANCE, contact Lorianne Lamonica at 704-973-1523. 

For information on SPEAKING opportunities, contact Donna Johnson at 704-973-1421.

For information on SPONSORSHIP opportunities, contact the following: 
     East Coast and Atlantic Seaboard office HQ contact, Allison Brush: 212-500-0710.
     Midwest, West Coast and Florida office HQ contact, Natalie Sharp: 212-500-0720.