NBA jersey patches well recognized
Study shows strong recognition rates for sponsors as most teams seek new patch deals.
Vinik Sports Group ‘open for business’
Tampa Bay Sports and Entertainment rebrands, still led by Lightning owner Jeff Vinik.
NBA reviewing logistics of tourney
Idea of in-season event has traction, but no vote is expected at board of governors meeting.
NASCAR moving to keep schedule flexible
Several tracks expected to get single-year sanction terms to keep scheduling options open.
Miami hotels reached Super Bowl record
The market enjoyed the most successful Super Bowl ever with an 86% occupancy rate.
Amazon outlines its sports rights strategy
Executive Marie Donoghue says the media giant doesn't take a "one-size-fits all" approach.