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Volume 21 No. 39
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Electronics rise to the top of bowl gifts this season

Since 2006, Sports Business Journal has tracked what gifts college football bowl committees have provided to the participants of their respective Football Bowl Subdivision games. Over the past few years, the majority of committees have opted to provide players with an opportunity to select items from a pop-up store, or gift suite, that is set up on campus or in the bowl’s host city prior to the game. The NCAA allows the committees to provide each participant with gifts totaling a combined maximum value of $550.

While electronics have become the most popular offerings, this year marks the first time a cornhole game has been part of a gift package (by the Cheez-It Bowl). Other gifts making their debut include a bobblehead designed to look like each player (Capital One Orange Bowl), cufflinks (Allstate Sugar Bowl) and a custom-made cowboy hat (DXL Frisco Bowl).

The Goodyear Cotton Bowl representatives would not disclose the contents of this year’s gift package. Organizers of this season’s national championship game also declined to provide details of their gifts. Players in last year’s title game, which featured Alabama and Georgia, each received a Diesel watch, a Jostens ring, a New Era cap, a watch and ring holder engraved with each player’s name and jersey number, a Wilson commemorative football and a national championship game coin.

Click on bowl logos for more detailed information courtesy of Resource Guide Live.

AutoNation Cure Bowl

Dec. 15, 1:30 p.m. (CBSSN)

Tulane vs. Louisiana

Orlando (Camping World Stadium)

■ Holloway Force jacket; sunglasses with carry case; Energizer powerbank; duffle bag; Pebble Beach slides; dopp kit; Sportek long-sleeve contender T-shirt; cap

 

 

New Mexico Bowl

Dec. 15, 2 p.m. (ESPN)

North Texas vs. Utah State

Albuquerque, N.M. (Branch Field at Dreamstyle Stadium)

■ Gift suite; Oakley Jupiter Squared sunglasses; Oakley 5 Speed backpack; Bluetooth speaker; water bottle; beanie; Montgomery pen; Pacific Headwear trucker’s cap

 

 

Mitsubishi Motors Las Vegas Bowl

Dec. 15, 3:30 p.m. (ABC)

Fresno State vs. Arizona State

Las Vegas (Sam Boyd Stadium)

■ Gift suite; collectible Las Vegas item TBD; dad hat; beanie; fanny pack

 

 

Raycom Media Camellia Bowl

Dec. 15, 5:30 p.m. (ESPN)

Georgia Southern vs. Eastern Michigan

Montgomery, Ala. (Cramton Bowl)

■ Gift suite; Fossil watch; Samsonite rolling duffle bag; beanie; Big Game football

 

 

R+L Carriers New Orleans Bowl

Dec. 15, 9 p.m. (ESPN)

Middle Tennessee vs. Appalachian State

New Orleans (Mercedes-Benz Superdome)

■ Gift suite; Fossil watch

 

 

Cheribundi Boca Raton Bowl

Dec. 18, 7 p.m. (ESPN)

UAB vs. Northern Illinois

Boca Raton, Fla. (Howard Schnellenberger Field at FAU Stadium)

■ Gift suite; drawstring backpack; beach towel; football

 

 

DXL Frisco Bowl

Dec. 19, 8 p.m. (ESPN)

San Diego State vs. Ohio

Frisco, Texas (Toyota Stadium)

■ Gift suite; Justin cowboy hat; beanie cap; coin; pin; Big Game football

 

 

Bad Boy Mowers Gasparilla Bowl

Dec. 20, 8 p.m. (ESPN)

Marshall vs. South Florida

Tampa (Raymond James Stadium)

■ Gift suite

 

 

Makers Wanted Bahamas Bowl

Dec. 21, 12:30 p.m. (ESPN)

FIU vs. Toledo

Nassau, Bahamas (Thomas A. Robinson National Stadium)

■ Gift suite; Yeti rambler; string backpack; board shorts; towel; pin

 

 

Famous Idaho Potato Bowl

Dec. 21, 4 p.m. (ESPN)

Western Michigan vs. BYU

Boise, Idaho (Lyle Smith Field at Albertsons Stadium)

■ Gift suite; Oakley backpack; hydroflask; beanie

 

 

 

Jared Birmingham Bowl

Dec. 22, noon (ESPN)

Memphis vs. Wake Forest

Birmingham, Ala. (Legion Field)

■ Gift suite; Oakley backpack or sunglasses; cooling hoodie; football

 

 

 

Lockheed Martin Armed Forces Bowl

Dec. 22, 3:30 p.m. (ESPN)

Houston vs. Army

Fort Worth, Texas (Amon G. Carter Stadium)

■ Gift suite; Bluetooth speaker helmet; football

 

 

Dollar General Bowl

Dec. 22, 7 p.m. (ESPN)

Buffalo vs. Troy

Mobile, Ala. (Ladd-Peebles Stadium)

■ Yamaha sound bar with built-in subwoofer; Timely Watch Co. watch; Maui Jim sunglasses; Wilson game ball

 

 

SoFi Hawai’i Bowl

Dec. 22, 10:30 p.m. (ESPN)

Louisiana Tech vs. Hawaii

Honolulu (Aloha Stadium)

■ Electronics gift suite; Oakley backpack; Oakley sunglasses; Tori Richard aloha shirt; shorts/swim trunks; performance T-shirt; beach towel

 

Servpro First Responder Bowl

Dec. 26, 1:30 p.m. (ESPN)
Boston College vs. Boise State

Dallas (Cotton Bowl Stadium at Fair Park)

■ Gift suite; RFID-blocking Ridge wallet; Big Game football

 

 

 

Quick Lane Bowl

Dec. 26, 5:15 p.m. (ESPN)

Minnesota vs. Georgia Tech

Detroit (Ford Field)

■ $175 Best Buy gift card; JBL E55BT over-ear wireless headphones; life-sized Fathead decal for each participant of his likeness; backpack; shirts; mini helmet; football

 

 

Cheez-It Bowl

Dec. 26, 9 p.m. (ESPN)

California vs. TCU

Phoenix (Chase Field)

■ Fossil watch with engraved caseback; JBL Charge 3 Bluetooth speaker; Baggo bag toss tailgate cornhole set; Yeti Roadie 20 cooler; Yeti rambler; dry duffel bag; RuMe reveal quart bag; Branded Bills cap; Dollar Shave Club starter set

 

 

Walk-On’s Independence Bowl

Dec. 27, 1:30 p.m. (ESPN)

Temple vs. Duke

Shreveport, La. (Independence Stadium)

■ Gift suite; Timely Watch Co. watch; New Era skull cap; football

 

 

New Era Pinstripe Bowl

Dec. 27, 5:15 p.m. (ESPN)

Miami vs. Wisconsin

New York (Yankee Stadium)

■ A variety of New Era products

 

 

Academy Sports + Outdoors Texas Bowl

Dec. 27, 9 p.m. (ESPN)

Baylor vs. Vanderbilt

Houston (NRG Stadium)

■ Gift suite; Academy Sports + Outdoors gift card; Adidas backpack; belt buckle

 

 

Franklin American Mortgage Music City Bowl

Dec. 28, 1:30 p.m. (ESPN)

Purdue vs. Auburn

Nashville (Nissan Stadium)

■ Gift suite; Fossil watch

 

 

 

 

Camping World Bowl

Dec. 28, 5:15 p.m. (ESPN)

West Virginia vs. Syracuse

Orlando (Camping World Stadium)

■ $400 Best Buy gift card; Ogio backpack with luggage tag; Fossil watch

 

 

Valero Alamo Bowl

Dec. 28, 9 p.m. (ESPN)

Iowa State vs. Washington State

San Antonio (Alamodome)

■ $425 Amazon gift card; Fossil watch; mini helmet; team panoramic photo

 

 

Chick-fil-A Peach Bowl

Dec. 29, noon (ESPN)

Florida vs. Michigan

Atlanta (Mercedes-Benz Stadium)

■ $300 Fancard gift card; Fossil watch; Mophie Powerstation XL; Amazon Echo Dot smart speaker (3rd generation); football

 

 

Belk Bowl

Dec. 29, noon (ABC)

South Carolina vs. Virginia

Charlotte (Bank of America Stadium)

■ Shopping trip to Belk department store; Fossil watch

 

 

 

Nova Home Loans Arizona Bowl

Dec. 29, 1:15 p.m. (CBSSN)

Arkansas State vs. Nevada

Tucson, Ariz. (Arizona Stadium)

■ Ghostek backpack with a power bank and external USB port; Beats Budst; Fire Kindle with built-in Alexa; hydroflask; cooling towel; Frito Lay products in each bag

 

 

College Football Playoff Semifinal at the Goodyear Cotton Bowl Classic

Dec. 29, 4 p.m. (ESPN)

Clemson vs. Notre Dame

Arlington, Texas (AT&T Stadium)

■ Would not disclose gifts

 

 

College Football Playoff Semifinal at the Capital One Orange Bowl

Dec. 29, 8 p.m. (ESPN)

Alabama vs. Oklahoma

Miami Gardens, Fla. (Hard Rock Stadium)

■ Gift suite; Tourneau watch; personalized bobblehead of each student-athlete; sling bag

 

 

Military Bowl Presented by Northrop Grumman

Dec. 31, noon (ESPN)

Cincinnati vs. Virginia Tech

Annapolis, Md.

(Jack Stephens Field at Navy-Marine Corps Memorial Stadium)

■ Dell Mobile Projector M318WL; $100 Amex Gift Card; ISlides

 

 

Hyundai Sun Bowl

Dec. 31, 2 p.m. (CBS)

Stanford vs. Pittsburgh

El Paso, Texas (Sun Bowl Stadium)

■ Gift suite; Timely Watch Co. watch; Majestic fleece pullover; Ogio Excelsior backpack; Under Armour cap; coin

 

 

Redbox Bowl

Dec. 31, 3 p.m. (Fox)

Michigan State vs. Oregon

Santa Clara, Calif. (Levi’s Stadium)

■ Fossil watch; Timbuktu backpack; Roku; headphones; Redbox Bowl merchandise

 

 

AutoZone Liberty Bowl

Dec. 31, 3:45 p.m. (ESPN)

Missouri vs. Oklahoma State

Memphis (Liberty Bowl Memorial Stadium)

■ Shopping trip to Memphis’ Bass Pro Shops; Bose SoundLink micro Bluetooth speaker; Bulova watch; Nike athletic shoes; sport sandals; backpack and sunglasses; football

 

 

 

San Diego County Credit Union Holiday Bowl

Dec. 31, 7 p.m. (FS1)

Northwestern vs. Utah

San Diego (SDCCU Stadium)

■ Gift suite; Fossil watch; New Era cap

 

 

 

TaxSlayer Gator Bowl

Dec. 31, 7:30 p.m. (ESPN)

NC State vs. Texas A&M

Jacksonville (TIAA Bank Field)

■ Fossil watch; Maui Jim sunglasses; Amazon Echo; ISlides; SIC tumbler; dopp kit

 

 

Outback Bowl

Jan. 1, noon (ESPN2)

Mississippi State vs. Iowa

Tampa (Raymond James Stadium)

■ Fossil watch; Jostens ring; $125 Best Buy gift card; Outback Steakhouse Gift card; hat

 

 

VRBO Citrus Bowl

Jan. 1, 1 p.m. (ABC)

Kentucky vs. Penn State

Orlando (Camping World Stadium)

■ $400 Best Buy gift card; Fossil watch; Ogio backpack with luggage tag

 

 

PlayStation Fiesta Bowl

Jan. 1, 1 p.m. (ESPN)

LSU vs. UCF

Glendale, Ariz. (State Farm Stadium) 

■ PS4 gift package; Fossil watch with engraved caseback; Ogio X-Fit backpack

 

 

Rose Bowl Game Presented by Northwestern Mutual

Jan. 1, 5 p.m. (ESPN)

Washington vs. Ohio State

Pasadena, Calif. (Rose Bowl)

■ Gift suite; Fossil watch; Ogio backpack; New Era 9Fifty adjustable hat

 

 

Allstate Sugar Bowl

Jan. 1, 8:45 p.m. (ESPN)

Texas vs. Georgia

New Orleans (Mercedes-Benz Superdome)

■ Gift suite; Fossil watch; New Era cap; Rock ’Em socks; cufflinks

 

 

College Football Playoff National Championship Presented By AT&T

Jan. 7, 8 p.m. (ESPN)

Santa Clara, Calif. (Levi’s Stadium)

■ Would not disclose gifts