Patrick Fitzgerald, FedEx
Senior Vice President, Integrated Marketing and Communications
Fitzgerald climbed his career ladder from the PR side of the business, including stints with Ketchum and Edelman, joining FedEx Ground in 2007 as director of communications. He now heads advertising, sponsorship, brand and communications, making him the chief storyteller for one of the country’s most indelible brands at a time when content is more important than ever. FedEx has long been one of the top b-to-b spenders across sports, including deals with the NFL and PGA Tour, and naming rights for the homes of the Washington Redskins and Memphis Grizzlies.