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Sources: MLB, Turner Sports Close To Media-Rights Renewal

MLB has agreed to broad terms on a new rights deal with Turner Sports at around a 40% average annual increase, sources said. Nothing has been signed formally, but this new deal will see Turner pay an average of around $470M per year from '22-28 for a rough total of $3.29B. Its expiration will sync with a Fox deal signed in November '18. Turner now pays an average of $325M a year under an eight-year deal that expires after the '21 season. Turner’s 40% increase is in line with MLB expectations. Like Turner’s current deal, the new one, which starts in '22, will be heavily weighted toward the postseason. Read more.

Following news of the media deal, Reds P Trevor Bauer tweeted, "Oh good so ... we can play now, right? Seems there is plenty to [go] around here. Seems there is plenty of money being made by the league and the teams. Given than players are the product, I’m sure some of this can be distributed to them, right? Yay for baseball!" (TWITTER.com, 6/13). Bauer also posted a longer thread breaking down more implications of the Turner agreement.

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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