USOPC Hires New Chief Marketing & Communications Officer
The USOPC has hired Luella Chavez D’Angelo as its new Chief Marketing & Communications Officer, sources said, a new position that combines the prior duties of former CMO Lisa Baird and Chief of External Affairs Patrick Sandusky. Chavez D’Angelo is currently a senior advisor for Westmeath Global Communications, according to her LinkedIn profile, and before that she was Vice Chancellor of Enterprise Development at the Univ. of Colorado-South Denver and Chief Communications Officer for Western Union.
Most USOPC marketing is now run by U.S. Olympic & Paralympic Properties, the USOPC-LA28 Joint venture overseen by LA28 CRO Kathy Carter. According to the job posting first published three months ago, Chavez D’Angelo will oversee all communications, public affairs, government relationships, brand/reputation and digital/social strategy.