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Sports Elites Gather At Coca-Cola Sports Summit In Atlanta

The Coca-Cola Sports Summit kicks off this morning in Atlanta, where the soft drink maker has invited top sports media execs such as CBS Sports Chair Sean McManus, ESPN President John Skipper and NBC Sports Group Chair Mark Lazarus to present during a two-day conference. Nearly 500 Coca-Cola insiders, bottling partners and retail customers have been invited. Later in the day, Coca-Cola will shift focus to the Rio Games in interviews with USOC CMO Lisa Baird and sponsored Olympians Ashton Eaton, Alex Morgan and others. The event concludes tomorrow with a grab bag of sessions exploring new topics in sports marketing.

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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