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Marketing and Sponsorship

Cubs featuring new sponsored areas at Wrigley Field this season

The Cubs will have some new sponsored areas at Wrigley Field when the season opens March 30. An expansion of the team’s sponsorship with A-B InBev sees the company securing additional rights to the vodka category. Accordingly, the company will be marketing Cutwater RTD vodka cocktails and Nutrl Vodka Seltzer, the latter with the addition of a Nutrl Zone branded outdoor deck on top of the new DraftKings Sportsbook at the southeast corner of Wrigley. Also, new this season will be a trophy room, sponsored by C.D. Peacock jeweler, which will include the Cubs 2016 World Series trophy.

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