Fresno State's sports programs have all been outfitted by Nike since '04GETTY IMAGES
Fresno State is "extending its all-sports apparel contract with Nike for two years, taking a short-term deal and in effect banking on its football and basketball programs to make it more marketable in future negotiations," according to Robert Kuwada of the FRESNO BEE. Fresno State receives $575,000 per year from Nike in a "six-year deal that expires at the end of May, a contract value that ranks in the bottom half of the Mountain West Conference." Colorado State, Boise State, San Diego State, New Mexico and UNLV "all have deals that are about two to four times more lucrative than the deal Fresno State has." Fresno State interim AD Steve Robertello said, "We just felt that with where we were and the timing of everything it made sense to do a shorter-term extension and then see where we stand from a market-driven point as we go forward into our next negotiations." Fresno State has had "all of its sports programs outfitted" by Nike since '04 (FRESNO BEE, 4/28).
