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People and Pop Culture

SBJ-Intersport Brand Engagement & Content Summit

SBJ-Intersport Brand Engagement & Content Summit
June 5-6, 2018 / Hotel Nikko, San Francisco
www.BrandEngagementandContentSummit.com

Agenda Posted. Speaker Faculty Announced.

Over the course of two days, we have an A-list of industry executives speaking at the Summit. Here are some of the program highlights:
• Opening keynote address from Intel CMO Steve Fund
• Keynote address from Stanford University’s Dr. Jennifer Aaker on storytelling and athlete-driven content
• Perspectives from 17 brand-side marketers, including Anheuser-Busch InBev, AT&T, Avaya, Gatorade, Heineken, IBM,
Intel, JPMorgan Chase, KPMG, Levi’s, Mastercard, National Geographic, PepsiCo, Red Bull, UCHealth, U.S. Bank and Visa
• Sessions looking at branded content campaigns from NIKE and Gatorade
• An in-depth look at esports sponsorship activation and original content

On June 5th we’ll head to AT&T Park for an “Evening at the Ballpark” where the San Francisco Giants will take on the Arizona Diamondbacks.

We hope to see you in San Francisco.

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SBJ I Factor: Molly Mazzolini

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