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This Weeks SBJ

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See this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com for these stories and more.

THIS WEEK'S HEADLINES

Thisweek’s issue examines the NHL’s labor situation by looking at both sides:Citing $1.5B in losses over the past nine years, the league is making its casefor controlling player costs. In aQ&A, NHLPA Exec Dir Bob Goodenow says that the teams have been hurt by badbusiness decisions, not a bad business structure.
Thebreakup of Interpublic’s Sports & Entertainment Group leads to thedeparture of Mark Dowley, who will become an equity partner in Hollywood talentagency Endeavor.
Q&A with PGA Tour Commissioner Tim Finchem.

Bravestry to spur interest in Division Series by linking tix to World Series.

NFLPAreports 18% drop in commercial revenue for fiscal year.
One-on-Onewith Spike Lee.

DEPARTMENTS

TheLefton Report:McNabb racking up big numbers in TV spots; Kraft bidding goodbye to MLBsponsorship, close to MLS deal; Coca-Cola’s Powerade will boost NHL’s openerwith $1M contest.

MarketingMatters:NHL to roll out suite of mobile phone-based entertainment features; Aflac goesfor local feel in deals; PGA of America expanding its “Golf: For Business &Life” seminars.

OlympicsUpdate:Bread brand Oroweat is newest packaged food supplier for USOC; Torino’snational sponsorship sales slower than expected.

TubeTalk: NFLin talks with several rights holders that could add two commercial units togames; ESPN has commenced talks with the NHL regarding rights deal.

Breaking Ground: Turner Construction’s Sports Groupopens nine football stadiums in 31 days worth $1.5B; Guinness Beer and Ralphssupermarkets to sponsor concerts in the infield of Santa Anita for theBreeders’ Cup.

Labor & Agents: Paragon Marketing’s Mitch Rosennow repping former Bulls GM Jerry Krause, trying to land Krause a commentatinggig; Octagon adds volleyball star Logan Tom.

SBJ Morning Buzzcast: May 15, 2024

The W's big night; here come the Valkyries and a major step forward in Jacksonville

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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