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DOES EAS HAVE BRONCOS A MILE HIGH? PLAYERS PUSH PRODUCT

          The Broncos feel that Experimental and Applied
     Sciences' (EAS) line of nutritional supplements is a "large
     part of the team's success," but the NFL has "been on the
     Broncos for more than a year" for using and touting the
     company's products, according to Thomas Stinson of the
     ATLANTA CONSTITUTION.  Broncos John Elway, Terrell Davis,
     Shannon Sharpe and Bill Romanowski are all "paid endorsers"
     of the company. The league "threatened to levy" $10,000
     fines and to "double them for future violations" after
     players wore EAS hats and turtlenecks in various media
     sessions, but the team was "in complete compliance" with the
     league's wishes during Tuesday's Media Day (ATLANTA
     CONSTITUTION, 1/27).  Several Broncos players have
     consistently worn EAS logoed hats and turtlenecks on camera
     in the two-week buildup to the game (THE DAILY).  EAS took
     out a full-page ad featuring Davis in USA TODAY (1/28).

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