Sports Media

NHL AND CBC TO ANNOUNCE NEW CANADIAN BROADCAST AGREEMENT

11.12.1997

          The CBC will announce today a "huge" broadcasting
     agreement with the NHL that will keep "Hockey Night in
     Canada" on the air until at least 2001, according to William
     Houston of the Toronto GLOBE & MAIL.  CBC will pay the
     league between C$180-$200M for national TV rights over four
     years, beginning next season.  Sources tell Houston that TSN
     and the NHL will announce a cable agreement "shortly,"
     expected to be C$40-$50M over four years (Toronto GLOBE &
     MAIL, 11/12).  Bloomberg Sports is reporting that the NHL's
     new deal with the CBC and John Labatt Ltd., which is taking
     over sponsorship of "Hockey Night in Canada" from Molson,
     will be worth $266.8M over five years (USA TODAY, 11/12).

PREVIOUS MARV TAKES IT TO THE KING; LETTERMAN TO CATCH UP W/FRIEND NEXT THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

SPONSORED CONTENT

ADDITIONAL SECTIONS

PODCASTS

SBJ Morning Buzzcast: May 15, 2024

May 15, 2024

The W's big night; here come the Valkyries and a major step forward in Jacksonville

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

May 15, 2024

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

April 23, 2024

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1997/11/12/Sports-Media/NHL-AND-CBC-TO-ANNOUNCE-NEW-CANADIAN-BROADCAST-AGREEMENT.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1997/11/12/Sports-Media/NHL-AND-CBC-TO-ANNOUNCE-NEW-CANADIAN-BROADCAST-AGREEMENT.aspx