NEW TACO BELL SPOTS HAVE SHAQ SUFFERING FROM "TACO NECK"

          The Lakers' Shaquille O'Neal, agent Leonard Armato and
     Lakers GM Jerry West will star in two new Taco Bell
     commercials which have O'Neal suffering from a neck injury
     called "Taco Neck Syndrome."  The 30-second spots from
     Bozell Worldwide have O'Neal injured from bending his neck
     sideways too often when eating tacos, which results in his
     free-throw shooting improving.  The spots will debut on
     network TV this week during prime time (Taco Bell).  O'Neal: 
     "You never eat tacos straight up.  You must tilt your head. 
     ... That's why I have taco neck" (ORLANDO SENTINEL, 3/23).