Reebok signed a deal with the Cleburne school district in
Cleburne, TX, to allow all high school athletes to buy Reebok
footwear and apparel at a discount. Cleburne is the first high
school to be involved with Team Reebok (FT. WORTH STAR-TELEGRAM,
9/20)....In a fashion preview in the BOSTON GLOBE, Pamela
Reynolds writes that hockey jerseys, like those worn by Snoop
Doggy Dogg "are out." And soccer jerseys "are in." Reynolds:
"It is soccer goalie shirts, in particular, that have supplanted
the short-lived reign of hockey style in teen-age circles." In
Boston, the best sellers include Brazil, Germany and Ireland.
Soccer jerseys average about $50 (BOSTON GLOBE, 9/19)....Nike
President & COO Tom Clarke denied rumors Nike will buy
Timberland, a maker of casual shoes and boots. Clarke: "That's
just not in the cards right now. We don't feel they're a
particularly well-managed company" (Jeff Manning, Portland
OREGONIAN, 9/19)....Shares of Fila Holding SpA, based in MD, were
up another 5% yesterday to a new 52-week high of $38. The move
was an "apparent sympathy move after an unusually strong earnings
report" by Nike (Baltimore SUN, 9/20)....The NBA's Jam Session
presented by Fleer travels to the Oklahoma State Fair from
September 15-October 1 (NBA)....O.J. Simpson has applied for a
trademark on his name (N.Y. POST, 9/20). ....The Hawks ran two
large ads, one half page, one full-page in Monday's CONSTITUTION
sports section. One read: "It's Official. No Lockout. No Strike.
It's Really Time to Play" (ATLANTA CONSTITUTION, 9/18).
Yesterday's DETROIT NEWS ran an ad by the Pistons: "There are
lots of reasons to order a Pistons Mini Plan. Here's Reason #33"
-- with a shot of Grant Hill (DETROIT NEWS, 9/19).
