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Closing Bell

ESPN Launches "MNF" Campaign Leading Up To Sept. 11 Opener

ESPN today began airing a new "MNF" campaign ahead of the Sept. 11 season-opening doubleheader. The first spot in the effort focuses on an office worker who draws inspiration from NFL football in attempting to get through his day job. Future spots will depict a doctor, a student/barista and a construction worker as they advance toward Monday night, with encouragement from "MNF" announcers Sean McDonough and Jon Gruden. The campaign was created by ESPN’s CreativeWorks group.



Also today, Dr Pepper today launched its '17-18 college football campaign, which again features the Larry Culpepper concessionaire character. Former NFLer Doug Flutie appears in the first spot in the campaign (THE DAILY).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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