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Martellus Bennett

Entrepreneur, Former NFL Tight End & The Players' Tribune Creative Ambassador

For more than a decade, Martellus Bennett was one of the top tight ends in the National Football League, but his talents extend well beyond the football field -- he’s a renaissance man in a league of his own.  Bennett is an entrepreneur, animator, illustrator, author, app creator, creator, musician, dreamer and much more.

Bennett enjoyed a career year in 2017 – both on and off the field. After winning Super Bowl LI with the New England Patriots, Bennett was named to Adweek’s Creative 100 List and The Root’s 100 Most Influential African Americans. He was also honored at the 2017 BET Awards with the Shine A Light Award alongside his brother Michael.

In 2014, Bennett founded The Imagination Agency, a multi-media creative production company focused on children’s literature, entertainment and education. The Imagination Agency’s mission is to inspire children to chase their dreams and encourage creativity, all while embracing their own individuality. For his work with The Imagination Agency, Bennett was named to the Forbes 30 Under 30 Sports list and he delivered a keynote address at the Forbes 30 Under 30 Summit.

Through The Imagination Agency, Bennett wrote, illustrated and published his first book in 2016, Hey A.J., It’s Saturday, and Hey A.J., It’s Bedtime in early 2018 while also developing and releasing interactive companion apps for both.

Bennett’s inspiration behind the Hey A.J. book series first stemmed from his daughter, Jett. Upon Bennett noticing that none of the characters in the children’s books he read to Jett represented her, he took matters into his own hands and created children’s literature to which African American children could relate.

Since then, the recently retired NFL super star has been working on an AJ animated series, The Fantastical Adventures of A.J., which is scheduled to release in July 2018, and a host of other creative projects.

Bennett’s creative force also transcends into the world of music. In 2017, Martellus dropped a five-track EP, I’m Not A Rapper But Some of My Friends Are, featuring MatchBoxTony, David Allen Dope, Keith Jacobs, Low Down and Franchise Tief. The well-reviewed EP follows his debut mixtape, Year of the Orange Dinosaur, which made its debut in 2014. He followed this up in 2018 with the 5-track EP WNDR TWINS, available now.   

In addition to his football and creative work, Bennett is committed to improving his communities. The BET Shine A Light Award honored Martellus and brother Michael for their work in serving underprivileged communities. In response to Hurricane Harvey’s devastation of his hometown Houston, Bennett worked with Donors Choose to raise funds for children’s school supplies in Houston. Additionally, he pledged the proceeds of his 2017 NFL jersey sales to after school programs.

Over his NFL career, Bennett scored more than 30 touchdowns and caught 433 receptions, for 4,500 receiving yards. Raised in Houston Texas, Bennett played football and basketball at Texas A&M before he was selected in the second round of the 2008 NFL Draft by the Dallas Cowboys in 2008. Bennett has also played for the Chicago Bears, New York Giants and the New England Patriots. Bennett currently resides in Los Angeles, CA with his wife Siggi and daughter Jett.

Tuesday, October 16

FEATURED SESSION

The Role of Athletes as Content Creators in 2018

Martellus Bennett, Entrepreneur, Former NFL Tight End & The Players' Tribune Creative Ambassador
Jaymee Messler, President & Co-Founder, The Players' Tribune
Michael Schneider, Head, Live TV and Sports Marketing, Hulu
Guest Moderator: Kay Adams, Host, NFL Networks