Gordon Kane, Founder Victory Sports Marketing
Trusted advisor in helping maximize brand value and revenues from sports enterprises.
Positioned to help owners of soccer teams/leagues build asset worth both domestically and internationally.
Focus on new ownership teams realizing the full potential of their acquisitions through marketing strategy and execution.
Over 20 years experience working for Properties from World Cup 1994, Umbro, Manchester United, International Champions Cup, Right to Dream (Ghana), and the French League (LFP).
Kellogg MBA with work experience at P&G (sales) and Kraft (Brand Management). Leadership positions in sport include: Director of Marketing at the United States Olympic Committee, Director of Marketing for Chicago 2016 Olympic Bid, consultancies including Clarion and Ascendent (ICC).
Formed Victory Sports Marketing in 2001 to consult on brand strategy, revenue generation, creative execution and disciplined measurement.
Sold over $650 million in sponsorships across properties such as soccer, Olympics, Indianapolis Motor Speedway, NTRA etc.
Worked with brands such as: Deloitte, Sprint, Gillette, Dodge, USG, General Motors, Bank of America and VISA.
British citizen. Frequent guest lecturer at Universities such as: Northwestern, University of Wisconsin, DePaul, University of Illinois, University of Iowa, Marquette and Miami University. Speaker at conferences such as SportAccord, IEG, Sports Summit, American Marketing Association and Business Marketing Association. English Premier League Fantasy Team considerably above average.