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Marketing and Sponsorship: Among NBA challenges: How best to honor David Stern

T he list of quandaries facing the NBA since David Stern ’s death on the first day of 2020 is not short, nor lacking in complexity. Multiple difficulties mushroomed soon after Stern’s passing, with the tragic and sudden death of Kobe Bryant , another league icon, quickly...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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