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Closing Shot

Closing Shot: Cashing In On A Cold Call

The Brooklyn Nets needed a naming-rights partner for their planned arena and used a tried-and-true approach to sales to ultimately land a deal with Barclays.

This month marks 10 years since the Nets cut the ribbon on their new home in Brooklyn. Getty Images It was the ultimate cold call. In 2006, the Nets were moving forward with plans to relocate to Brooklyn and become the first pro team in the New York City borough since the Dodgers headed we...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of SpringHill Entertainment/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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