Power Players: Mastercard

Michael Robichaud

Senior Vice President, Global Sponsorships

Alison Giordano

Vice President, Global Consumer Marketing and Sponsorships

Mastercard

Robichaud and Giordano are the executives who engineered Mastercard’s multiyear sponsorship of the NWSL and NWSLPA that includes VIP fan experience elements and a chance for young kids to have a pre-match walkout with players. The partnership also creates a soccer-themed curriculum for Mastercard’s Girls4Tech STEM program and educates NWSL players around financial literacy. Globally, Robichaud and Giordano also are closely involved in the brand’s partnerships with Olympique Lyonnais Féminin, Arsenal Women’s Football Club, the Rugby World Cup, AIG Women’s Open, and the (men’s and women’s) Open Championship.

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Michael Robichaud

Photo: mastercard

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Alison Giordano

Photo: Courtesy of Alison Giordano

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