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Digital Edition
Sports Business Journal issues
Volume 23 No. 40
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NBA’s ‘Delete Eight’ to leverage workouts

By John Lombardo
September 7, 2020
Left out of the 22-team NBA Disney restart, the league’s “Delete Eight” teams are developing marketing efforts around their own in-market training bubbles that begin this month.   Teams including the Bulls will use training sessions to reconnect with fans. Pho...

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