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Volume 23 No. 13
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Kim Damron, Paciolan

Photo: Brystan Studios
Photo: Brystan Studios
Photo: Brystan Studios

During her nearly 14-year tenure at Paciolan, Kim Damron has focused on building a strong culture at the dominant player in collegiate athletics ticketing. From work-life balance to accountability, she places a priority on providing the company’s staff an environment where talent can rise regardless of gender.

“I am an advocate for work-life balance, especially for working moms,” Damron said. “As a mother of four, I know the challenges of balancing the responsibilities of being both a CEO and a mom. It’s not easy!” 

Kim Damron

President and CEO, Paciolan

Born: Van Nuys, Calif.
Education: University of Southern California, B.A., communications and sports studies

Providing equal opportunities and elevating strong female leaders within the company is a part of Paciolan’s culture, she said. “We are a company founded by a woman, with a woman CEO and CFO, with several strong female leaders in senior roles throughout the organization,” she said.

Damron started her sports and entertainment career in 1993 at Paramount Pictures in Hollywood, rising to the director level at the studio and managing a $500 million national advertising budget. After holding leadership positions at and, she joined Paciolan in 2005.

She took over as CEO in 2017 as the company was being acquired by Learfield, which later merged with IMG College. She has overseen the company’s integration of fundraising, marketing and analytical services into its technology platform, and now also oversees sister companies Sidearm Sports and Learfield IMG College Ticket & Seat Solutions. — Karn Dhingra

Getting to know...

Favorite day-off activity: Going to the beach and surfing with my kids.

Guilty pleasure: A long-standing forbidden love for (West Coast fast food chain) Del Taco.

Something your friends would consider “so you”: I have a tendency to know everyone and know everyone’s life story. People seem to come to me often for life advice, sort of like a big sister. I just really like people and I’m interested in what is going on in their lives.

Woman in sports business you’d like to meet: Cynthia Marshall, CEO of the Dallas Mavericks. I love her focus on inclusion and how she is transforming her organization’s culture.

Role of sports in social issues: Sports is a form of free speech and should stay that way, and it’s important to remember how sports can also be a great unifier that brings together people from all backgrounds and cultures.