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Volume 22 No. 23

Monday, August 19, 2019

Volume 22 No. 19

Saturdays reimagined: Texas style

How Longhorns Athletic Director Chris Del Conte flipped the script on fan experience and convinced donors, sponsors and his staff to buy in.

The More Fun League: NFL aims for better fan experience

With another NFL season two weeks away, club officials and partners are looking everywhere for ways to make the stadium experience more fun with less hassle.

To get into NFL, sportsbooks will have to play ball

When the NFL opens up the sportsbook category for team-level sponsorships, clubs expect their choices will be limited to companies that buy their data from Sportradar.

New arena has deals for Chase customers

The financial institution will kick off its activation at Chase Center by giving fans 50% off every purchase made with a Chase card during the Warriors’ first home game.

Esports faces new debate over shooter games

The reaction of some politicians blaming video games for recent mass shootings serves as a reminder of the esports industry’s vulnerability with issues around violence.

Little League World Series broadcasts are all grown up

This year’s event on ESPN features two additions that have become part of big-league telecasts: 360-degree 4D replays, and an alternative broadcast on a sister network.

Nothing but net for NBA, Disney

The league makes a bold move with the opening of the NBA Experience at Disney Springs in Florida, offering a new way for fans to experience the game.

Closing Shot: A Decade in Big D

The Dallas Cowboys’ AT&T Stadium broke the mold in stadium design when it opened in 2009. Now, 10 years later, the stadium remains a Texas-sized force.