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Sports Business Awards

Best in Mobile Fan Experience

Turner Sports

Bleacher Report

Turner-owned Bleacher Report became the top sports brand across social media in 2018, and much of that was on the strength of its live sports streaming service and mobile app, B/R Live. Among the app’s livestreams are NBA League Pass and UEFA Champions Cup games, along with highlights of other sports.

DraftKings

DraftKings Sportsbook

As online and mobile sports betting became legal in some states, DraftKings was ready with its Sportsbook mobile gambling app. The app was well received upon launch — it hit the millionth bet milestone in nearly the first month — and quickly earned a substantial majority market share.

ESPN Images

ESPN

ESPN’s mobile app took another leap forward in 2018 with the addition of ESPN+, completing the integration of three components: news and scores, live games and shows that are on ESPN’s television channels and ESPN+. The app continued its position as the No. 1 sports app, including record numbers in October.

NASCAR

NASCAR

The enhanced NASCAR mobile app added features including unique augmented reality integrations, in-app microtransactions and expanded, exclusive in-race video content. NASCAR RaceView includes real-time, 3D virtual re-creations of every race, and offers fans ride-along opportunities using in-car HD cameras and audio.

Twitter

Twitter

Twitter raised the stakes as a sports content provider, distributing sports livestreams, including the groundbreaking “Friday Night Stripes” high school football series. Along with the NBA, it produced the first single-player camera during the NBA All-Star Game and partnered with Fox Sports on its World Cup coverage.

 

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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