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Volume 22 No. 32
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Best in Mobile Fan Experience

Photo: Turner Sports

Bleacher Report

Turner-owned Bleacher Report became the top sports brand across social media in 2018, and much of that was on the strength of its live sports streaming service and mobile app, B/R Live. Among the app’s livestreams are NBA League Pass and UEFA Champions Cup games, along with highlights of other sports.

Photo: DraftKings

DraftKings Sportsbook

As online and mobile sports betting became legal in some states, DraftKings was ready with its Sportsbook mobile gambling app. The app was well received upon launch — it hit the millionth bet milestone in nearly the first month — and quickly earned a substantial majority market share.

Photo: ESPN Images


ESPN’s mobile app took another leap forward in 2018 with the addition of ESPN+, completing the integration of three components: news and scores, live games and shows that are on ESPN’s television channels and ESPN+. The app continued its position as the No. 1 sports app, including record numbers in October.



The enhanced NASCAR mobile app added features including unique augmented reality integrations, in-app microtransactions and expanded, exclusive in-race video content. NASCAR RaceView includes real-time, 3D virtual re-creations of every race, and offers fans ride-along opportunities using in-car HD cameras and audio.

Photo: Twitter


Twitter raised the stakes as a sports content provider, distributing sports livestreams, including the groundbreaking “Friday Night Stripes” high school football series. Along with the NBA, it produced the first single-player camera during the NBA All-Star Game and partnered with Fox Sports on its World Cup coverage.