Forty Under 40: Martin Jarmond
William V. Campbell Director of Athletics, Boston College
Born: Goldsboro, N.C.
Education: UNC-Wilmington, B.A., communication studies; Ohio University, MBA and Master of Sports Management
Family: Wife, Jessica; children, Scarlett (3) Savannah (1)
You wish you knew 10 years ago: Get comfortable with social media because you are going to start tweeting.
Profession you’d most like to attempt? College professor.
Guilty pleasure: Tortilla chips, apple desserts and live jazz.
Could NOT go a day without: Oolong tea.
Cause supported: Nativity Prep, a minority boys elementary school.
Person in the industry you’d most like to meet: Mark Cuban.
Sports industry needs to do a better job of … : Hiring minorities in leadership roles.
Ideal day off: Workout, hot tub, go to movies, nap, happy hour, great dinner, finish with live jazz.
Most thrilling/adventurous thing you’ve done: Watch the birth of my daughters.
We’d be surprised to know that … : I can do the robot dance.
Martin Jarmond might have been the youngest athletic director in the power five when he was hired at Boston College in 2017, but he already had experienced many of the typical AD challenges in his time as a deputy at Ohio State. By the time he got to BC, Jarmond had overseen the massive football program at Ohio State, written performance reviews for then-coach Urban Meyer and sat in meetings with AD Gene Smith.
Jarmond reminisced about those experiences as he thought about a recent day on the job at BC. The day started with a meeting about a football player’s bad judgment the night before. Just a few hours later, Jarmond was sitting across from a donor and asking for a $500,000 gift to athletics.
“You have to learn how to communicate with a wide variety of people,” Jarmond said. “And many of those conversations are going to be very different. In one setting, you might be selling a vision to a donor and then you might be talking to a guy who’s being critical on Twitter.”
The past year has seen Jarmond really settle into the top chair at BC. He wrote the Eagles’ first strategic plan, which put measurable goals like a top-25 football program and the development of a fan council on paper. Jarmond launched BC’s first athletics-only capital campaign with a goal of $150 million. The five-year campaign has received $60 million toward its goal.
“All of this is providing us with a road map for where we want to go,” he said.