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Volume 23 No. 9

Monday, March 11, 2019

Volume 21 No. 46

The Business of Zion

Zion Williamson has emerged as the most marketable college basketball player in the country, one whose unique skill set, explosive athleticism and engaging smile have made him a media phenom and the most anticipated future pro since LeBron James.

Loosening the rings on sponsorship

The IOC is taking steps to bring more commercial activity to the field of play, an effort sure to be watched closely as executives try to balance Olympic tradition with increasing sponsor demands.

Miami Open’s big move

Tennis inside an NFL stadium. Picassos for sale in a tent. It’s all part of Stephen Ross’ plan for a remade event that marries sports and luxury as never before.

Breaking down AT&T’s sports strategy

Jeff Zucker, who last week was named CEO of WarnerMedia News & Sports, takes over the sports division from Turner President David Levy, who resigned earlier this month.

The perfect time for Jim Delany

Every time Jim Delany contemplated stepping away from his job as Big Ten commissioner, there was always another challenge on the horizon. So why announce his retirement now, in his 30th year on the job?

Champions 2019: Ron Semiao

Coming up with the idea for the X Games while a ‘foot soldier’ for ESPN, Semiao birthed an enduring property and launched a mainstream movement in the process.