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People and Pop Culture

The Market

A measured look at this week's holdings

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Buy

Formula For Success

It was a good week for F1, which had a thrilling race in its only U.S. stop, in Texas, held its F1 Fan Fest event in this country for the first time, in Miami, and saw McLaren sign a deal with Coca-Cola that will lead to Coke using its traditional logo on an F1 car for the first time.

 

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Sell

Pricey 'Pass'

NBC Sports Gold, the network’s streaming product, is offering its “Snow Pass” — which will provide more than 700 hours of live skiing and snowboarding events — for the overly ambitious cost of $69.99. That might be a tough sell even before the Olympics.

 

Hold

Fantasy And Reality

An Indiana judge ruled in favor of defendants DraftKings and FanDuel in a case that centered on whether or not daily fantasy companies needed to compensate college athletes for use of their name and likeness. It’s a big win for the companies but a loss for players, especially as in-game sports gambling becomes more popular.

SBJ Morning Buzzcast: May 9, 2024

WNBA regular season games to be available on Disney+; Candace Parker's new role at Adidas; Rory McIlroy will not return to PGA Tour Policy Board and Theo Epstein's role with the PGA Tour moving forward.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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