Photo by: ENGINE SHOP
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Engine Shop
STYLE POINTS:
Growth infused all of Engine Shop’s work, creating the Bud Light Down South Tailgate Tour and the Budweiser Country Club at the Battle at Bristol, and creating and managing Mercedes-Benz activation platforms
in tennis, golf and football.
Photo by: GMR MARKETING
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GMR Marketing
STYLE POINTS:
Engaging with the biggest events on the sports calendar, GMR managed events and hospitality for more than a dozen sponsor clients at the 2016 Rio Games, including Procter & Gamble, Visa and Cisco, and retrofitted Houston’s House of Blues into a multilevel NFL House for Super Bowl LI.
Photo by: THE MARKETING ARM
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The Marketing Arm
STYLE POINTS:
Mobilizing fans, The Marketing Arm executed more than 1,000 events in men’s and women’s college athletics around Nissan’s Diehard Fan Experience, assisted State Farm in its Roadhouse tailgate activation in the NFL, and drove experiences for AT&T across multiple properties.
Photo by: WASSERMAN
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Wasserman
STYLE POINTS:
Fueled by technology and innovation, Wasserman created the Microsoft Creator’s Lab — where fans customized helmets, jerseys, footballs and cleats using Surface products — at NFL Experience for Super Bowl LI, and managed the inaugural Dew NBA 3X Tour across six U.S. cities.
Photo by:WME-IMG
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WME-IMG
STYLE POINTS:
At the NFL draft in Chicago, WME-IMG executed activations for Visa, DirecTV and Courtyard by Marriott, and launched ELeague in partnership with Turner Broadcasting, with more than 60 live event activations hosting more than 28,000 esports fans.
