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SBJ/Feb. 10-16, 2014/In Depth
Marketers bet on growth in gaming deals
Published February 10, 2014, Page 18
When Tulsa Shock season-ticket holders received their stubs for the 2013 campaign, they weren’t just getting access to games — they were also receiving $5 to $10 in free vouchers to spend at the nearby Osage Casino. That activation, part of Osage’s marquee sponsorship ...