SBJSBD Reader Survey

College

11.29.2010

Grade the NCAA’s effectiveness with regard to oversight of college sports
	A	5.99%
	B	30.41%
	C	35.12%
	D	19.26%
	F	9.22%
Responses: 1,085

Company/brand that has done the best job aligning with college sports through corporate sponsorship
	Nike	24.76%
	Capital One	14.93%
	Allstate	14.65%
	Home Depot	12.85%
Responses: 1,058

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Favorite college sport
	Football	50.73%
	Basketball	36.90%
	Ice Hockey	4.67%
	Lacrosse	2.56%
	Baseball	2.29%
	Soccer	2.11%
	Other	0.73%
Responses: 1,092

Biggest challenge facing new NCAA President Mark Emmert
	Commercialization of student athletes	34.47%
	Format for determining football championship	22.74%
	Conference realignment	13.59%
	Academic standards for student athletes	12.94%
	Revenue disparity among schools	12.66%
	Other	3.60%
Responses: 1,082

Conference that benefited more from the recent BCS conference realignment
	Big Ten	61.57%
	Pac-10	38.43%
Responses: 1,046

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https://www.sportsbusinessjournal.com/Journal/Issues/2010/11/29/SBJSBD-Reader-Survey/College.aspx

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College

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