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Heineken, IBM back at U.S. Open

Reversing course, Heineken has agreed to sponsor the U.S. Open Tennis Championships in a new five-year, $20 million rights fee and media deal after previously deciding to end its backing of America’s top tennis tournament. The Open is also set to announce a renewal of its long-runn...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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