Each of the 10 leading traffic generators among sports Web sites in March saw a gain from its March 2005 visitor count, continuing a pattern of growth largely seen for the sites in the year’s first two months.
| | | No. of unique visitors (000s) |
Rank | Site | March
(change*) | February
(change*) | January
(change*) |
| 1 | ESPN.com | 17,836 (+31.8%) | 18,387 (+60.1%) | 16,247 (+23.4%) |
| 2 | CBS SportsLine.com^ | 15,414 (+93.9%) | 8,577 (+194.7%) | 5,975 (+31.0%) |
| 3 | Fox Sports on MSN | 13,813 (+34.0%) | 12,428 (+35.6%) | 13,306 (+46.7%) |
| 4 | Yahoo Sports | 11,797 (+10.2%) | 13,875 (+65.4%) | 11,873 (+24.8%) |
| 5 | AOL Sports | 7,870 (+29.3%) | 11,044 (+56.1%) | 7,808 (+48.8%) |
| 6 | SI.com | 7,130 (+5.5%) | 8,800 (+19.8%) | 6,559 (+9.7%) |
| 7 | MLB.com | 6,503 (+0.3%) | 5,044 (+16.0%) | 4,345 (-3.4%) |
| 8 | NFL Internet Network | 4,847 (+20.7%) | 7,295 (+16.5%) | 12,666 (+27.7%) |
| 9 | NASCAR.com | 4,389 (+20.2%) | 4,513 (+13.1%) | 2,617 (+28.8%) |
| 10 | NBA Internet Network | 3,130 (+7.1%) | 3,087 (-11.0%) | 3,828 (+30.1%) |
* From same month of 2005
^ Beginning with the week ending March 27, 2005, CBS SportsLine.com traffic reflects the inclusion of ncaasports.com traffic.
Source: Nielsen/NetRatings
Research by Katherine Johnson-Reid, SportsBusiness Daily
