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Favorite TV networks and viewership


Network
Male
Favorite %
Male
No. of
hours/week
Female
Favorite %
Female
No. of
hours/week
Total
Favorite %
Total
No. of
hours/week
MTV
17%
3.9
32%
4.9
24%
4.4
Comedy Central
23%
4.0
12%
2.2
18%
3.1
Fox
14%
3.7
12%
2.6
13%
3.2
Disney
NR
NR
18%
3.5
13%
2.9
Nickelodeon/
Nick at Night
10%
2.6
15%
3.2
12%
2.9
WB
8%
2.1
16%
2.5
12%
2.3
BET
11%
2.0
12%
2.1
11%
2.0
ESPN
19%
3.6
NR
NR
10%
2.1
Cartoon Network
13%
3.1
NR
NR
10%
2.5
VH1
NR
NR
13%
2.7
9%
2.4
Spike
9%
2.5
NR
NR
NR
NR
ESPN2
8%
2.8
NR
NR
NR
NR
ABC Family
NR
NR
15%
2.3
NR
NR
ABC
NR
NR
11%
2.0
NR
NR
NR: Not ranked among the top 10 among the specific segment
Source: Teen Research Unlimited

Average hours 12- to 17-year-olds spent watching TV per week
2003
No. of hours
2004
No. of hours
2005
No. of hours
Network
3.6
3.12
2.84
Cable*
10.7
12.63
13.79
Syndication
1.98
1.84
1.78
Total
16.28
17.59
18.41
* Ad-supported cable. Excludes premium channels such as HBO.
Source: Nielsen Media Research

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