Menu
Facilities

Hold the phone: NBA requires wireless access

The NBA is requiring all 30 of its teams to provide in-arena wireless access, becoming the first of the major leagues to mandate the technology.

The league is pushing for teams to phase in the wireless technology this season, with the requirement that it be in place by the start of the 2006-07 season. The wireless access will be available to the media, eliminating much of the demand for phone lines in media workrooms and courtside areas.

“We wanted to take the lead in getting our arenas with wireless connections,” said NBA spokesman Brian McIntyre.

While the wireless access will initially be provided only to the media, it is likely that long-term plans will broaden the service to allow fans to access it using personal digital assistants. Some teams also are including a wireless gate entry to better serve fans and monitor fan access.

“The major advantage is that it eliminates the need to do lots of physical labor to cable and wire the building, especially for the media,” said Steve Schanwald, executive vice president of business operations for the Chicago Bulls.

“The wireless gate entry can be a benefit to both us and the fan. For example, we can take orders from fans for concessions and place those orders wirelessly.”

About 20 NBA teams now have the wireless access in place. Teams must pay for the access, but are not charging media outlets.

SBJ Morning Buzzcast: May 13, 2024

Upfront week and sports is grabbing more of the pie; Why the WNBA going to Toronto is important; San Diego continues to be a baseball town

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Journal/Issues/2005/10/24/Facilities/Hold-The-Phone-NBA-Requires-Wireless-Access.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Journal/Issues/2005/10/24/Facilities/Hold-The-Phone-NBA-Requires-Wireless-Access.aspx

CLOSE