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SPONSORSHIPS

Lucas Oil Products signed a multiyear agreement to become the title sponsor of the NHRA Powerade Drag Racing Series event at Brainerd (Minn.) International Raceway.

The Tampa Bay Buccaneers signed a multiyear deal with Dodge, Chrysler and Jeep giving the automaker standing as the team's official vehicle.

Applied Materials, a supplier of products and services to the global semiconductor industry, agreed to a three-year sponsorship of the Women's John R. Wooden Award. Traditionally honoring the most prestigious men's college basketball player, the Wooden Award will present the Women's Wooden Award for the first time at the conclusion of the 2003-04 season.

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ADDITIONAL SECTIONS
PODCASTS

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

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