Times Internet, Alibaba To Fund Esports Analytics Venture

Alibaba will contribute more than $2M to a series C funding round for an esports analytics venture by V. Vidooly, which launched eSports Analytics last September, according to Kunal Dhyani of INSIDE SPORT. Alibaba, the IOC TOP sponsor, is "providing the majority of the funding" for eSports Analytics. The tech company has raised R15.08 crore ($2.2M) as part of Series C funding, with R71 lakh ($99,740) coming from Times Internet and Alibaba putting in R14.3 crore ($2.1M). In September, Vidooly entered the $100B online gaming and esports market with its new product offering called eSports Analytics. The new offering was created to provide market forecasts, data tracking and consumer insights for brands, game studios, online streaming platforms and esports organizers (INSIDE SPORT, 2/11).