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Marketing and Sponsorship

Brazilian Side Gremio Installs Shirt Vending Machine At Airport

Brasileiro side Gremio installed a kit vending machine at the Salgado Filho airport in Porto Alegre, according to FOOTY HEADLINES. The machine "releases a shirt on time, through payment with debit and credit cards." Gremio Marketing Exec Beto Carvalho said, "The concept of this tricolor machine is new to the football segment so we need to enter the market on an experimental basis. But considering the ease of distribution, coupled with the accessibility, practicality and instantaneousness with which the product reaches the consumer, we are sure that it will be a successful product." The Gremio kit vending machine is installed in the boarding area of Terminal 1 of the airport for an experimental period of 90 days (FOOTY HEADLINES, 12/27).

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