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Marketing and Sponsorship

Marketplace Roundup: CSA Partners WIth Global Sports Commerce

Cricket South Africa announced Global Sports Commerce as its official int'l commercial and broadcast partner for the Mzansi Super League T20 from '18-22. CSA CEO Thabang Moroe said, "As their name indicates, GSC have a global sporting presence as a major player in the organization of sporting events around the world (SPORT 24, 10/18).

Singapore's "para sports fraternity" received another "boost," with the Micron Foundation renewing its partnership with the Singapore Disability Sports Council for $100,000. The program, called "Live The Dream," is in its third year, with money being channeled into badminton, shooting and wheelchair rugby. There is also an education campaign that "aims to tell a series of extraordinary stories about Singapore's disability sports scene" (THE STRAITS TIMES, 10/21).

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SBJ Morning Buzzcast: May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
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Sports Media Podcast April 24 Whos Up Whos Down

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