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Leaders Sport Business Summit

Virtual Reality Becomes Hot Topic At Sport Business Summit

From training with MLB pitchers to "bone-jangling racing" on board a Formula 1 car, technology's potential to revolutionize sport "was the hot topic as industry leaders met in London this week" at the Leaders Sport Business Summit, according to the AFP. VR Expert Michael Ludden said, "It's going to disrupt all aspects of sport that you can imagine." Ludden added that virtual and augmented reality -- together known as mixed reality -- will "transform sport for professionals, amateurs and spectators." He said, "American footballers are already using VR to better train their minds, read the field," allowing quarterbacks to "hone their skills without risking injury." Ludden: "You can train with a real baseball bat that's tracked in virtual reality against real pitchers using data from those pitchers ... giving you advanced analytics on how the swing is" (AFP, 10/11).

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