Paris St. Germain and esports firm H2K finalized an agreement in which the companies will co-apply for a franchise slot in the European League of Legends Championship Series. H2K will act as the operating partner for a team that will "likely be co-branded," similar to PSG's deal with LGD Gaming in DOTA 2. If accepted into the league, this will be the first time PSG has been involved in LoL since it exited the esport in Oct. '17 (ESPN.com, 9/12).
German 3. Liga side 1860 Munich "captured the essence of Oktoberfest" by unveiling a special kit in honor of the Bavarian festival. The top is "complete with blue and white gingham shirts and a blue collar." The kit also includes "leather-look shorts to be made to resemble traditional lederhosen attire" (FOX SPORTS, 9/12).
Lagardère Sports signed a management and commercial representation agreement with Finnish golfer Kim Koivu. The 27-year-old's first year as a professional golfer included three wins on the Challenge Tour in '18 (Lagardère Sports).
India-based Hero MotoCorp, the world's largest manufacturer of motorbikes, extended its title sponsorship of golf's World Challenge. The 2018 World Challenge will be played in Albany, Bahamas, from Nov. 29-Dec. 2 (Hero MotoCorp).
