Marketing and Sponsorship

Octagon To Sell Sponsorships For DC United's Wayne Rooney

By Liz Mullen 8.24.2018

Wayne Rooney is off to a rousing start for DC United.getty images

MLS side DC United hired Octagon to sell sponsorships and explore other commercial opportunities for Wayne Rooney. Financial terms were not disclosed. Under the new agreement, which was announced on Thursday, Octagon will hold the exclusive rights to handle the commercialization and activation of Rooney's marketing and media intellectual property rights in North America. DC United in July signed Rooney, who had played his entire career in the EPL. U.K.-based Triple S Sports & Entertainment Group is Rooney's longtime agency, and it will work with Octagon and DC United on sponsorship sales and other business efforts. Triple S will continue to represent him on the field and internationally.

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