Marketing and Sponsorship

Hertha Berlin Signs Sleeve Deal With Hyundai Motor

6.29.2018

We are delighted to announce that @Hyundai_De will be our new official sleeve partner until 2021. The future belongs to Berlin! 👉 https://t.co/TVn3AvAEn1 #ForTheFans #hyundai #hahohe pic.twitter.com/Mtz8xqoLZq
— Hertha Berlin (@HerthaBSC_EN) June 28, 2018

Bundesliga side Hertha Berlin named Hyundai Motor its global automotive partner in a deal that will run through the '20-21 season. From the '18-19 season, Hyundai's logo will appear on the sleeve of the club's jersey for all of its Bundesliga matches. The deal is Hyundai's first with a Bundesliga club. The carmaker recently partnered with Chelsea and Atlético Madrid. In addition to its presence on Hertha Berlin's jersey, Hyundai will be featured on LED perimeter and hospitality branding at home matches and will have access to the club's first-team players. Hyundai will also provide cars to support the club's operations (Hyundai).

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