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Marketing and Sponsorship

Visa Launches 'Resetting Finish Lines' Campaign Ahead Of PyeongChang 2018

Ahead of the PyeongChang 2018 opening ceremony, Visa launched a campaign called "Resetting Finish Lines," which features all 54 members of the Team Visa roster, "including Olympic and Paralympic athletes, hopefuls, and legends from around the world," according to Shawn Lim of THE DRUM. Th...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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