KSV Esports announced the acquisition of 2017 League of Legends World Champion Samsung Galaxy, according to Graham Ashton of THE ESPORTS OBSERVER. The global esports startup, which was founded with investments from within South Korea and Silicon Valley, "will field the squad in the League Champions Korea competition next year under a new brand." Alongside the acquisition of Samsung Galaxy, KSV Esports announced it opened a new Shanghai office, adding to its locations in Seoul and San Francisco. With promotional channels such as Facebook, YouTube and Twitch "inaccessible in China, this is a necessary step for KSV to further tap into the fanbase Samsung Galaxy helped build" with its Worlds victory earlier this year. Part of KSV Esports' core strategy is to develop its Korean esports teams into "recognizable global brands." This is "already underway with small initiatives," such as Seoul Dynasty tweeting to fans in both English and Korean (THE ESPORTS OBSERVER, 11/30).
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