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Marketing and Sponsorship

Formula 1 Brings In Former Fox Sports Exec, Looks To Revamp Logo

Formula 1 reporter Christian Sylt claimed the next change by Liberty Media will be the "arrival" of former Fox Sports exec David Hill, according to GMM. Among his "touted changes are new television graphics and local virtual advertisements." F1 CEO Chase Carey said, "We do a professional job today but I think too much of what we do is probably not that different than it was 10 years ago, whether that's graphics, sound or camera angles." Another headline change that is in the cards is the "replacement of F1's current official logo," which features a black F and a 1 drawn out by a red flash. Russia's Sportbox reported Formula One Licensing registered three potential black logos to replace it (GMM, 11/21).

RETURN TO SENDER: REUTERS' Alan Baldwin reported FIA said that it returned the entry fee "paid a year ago by the now-defunct Manor team." FIA added that it decided to return the entry fee, less administrative costs, "to the entity within the Manor Group in administration as a gesture of goodwill to assist in payment of outstanding debts" (REUTERS, 11/20).

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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