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Media Notes: Eurosport Positioning Itself As Europe's 'Home Of Formula E'

Eurosport agreed to a three-season deal to screen Formula E in Europe from '17-18. The broadcaster will hold exclusive and sub-licensing rights in all markets except the U.K. and Italy, where Eurosport holds non-exclusive rights, "with some rights being sub-licensed to free-to-air media partners" (THE DRUM, 10/20).

Sport1 US, the German pay-TV channel for fans of U.S. sports, left OTT platform Amazon Channels. The withdrawal took place "due to copyright reasons." A Sport1 spokesperson said, "The legal issue arose on short notice and wasn't foreseeable in this form." The channel remains available on all other platforms (BROADBAND TV NEWS, 10/20).

Spanish broadcaster Mediapro announced plans to grow its esports activities internationally -- starting in Portugal and then Latin America. Mediapro Group said that it is "exporting its Professional Video Games League (LVP) model to Portugal, Mexico and Argentina," with the first professional competitions to be organized in these markets "in the coming season" (DIGITAL TV EUROPE, 10/20).

The Olympique Lyonnais vs. Everton Europa League match, broadcast on W9 in France, drew an average audience of 1.57 million viewers. The number translated to a 7% market share, with a peak audience of 2 million. Pay-TV channel beIN Sports also broadcast the match, but did not announce its audience (L’ÉQUIPE, 10/20).

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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